Saturday, March 19, 2011

American Companies Embrace Ford Transit Connect

By Windy Reigns


The Ford Motor Company has had great success with their Transit Connect vehicle in Europe. Now this economical, mid-sized work van is available in the U.S. and it has begun to catch on. Made to be adaptable, fuel efficient and affordable, American business owners are rapidly becoming interested with this unusual new Ford truck.

Thyssen Krupp Elevator, the largest producer of elevators in North America has begun replacing their large cargo vans and trucks for Transit Connects. The company is focused on reducing fuel consumption and was attracted to the Transit Connects EPA of 22 mpg city and 25 mpg highway. Over half of the company's vehicles are operated by service mechanics that do not need a bulky vehicle but must have a payload capacity of approximately 1,200 pounds. The Transit Connect was a perfect fit.

Thyssen Krupp Elevator currently owns 90 Transit Connects, has another 50 on order and plans to switch up to 1,500 cargo vans and larger vehicles with the Transit Connect. The company upgraded the cargo area of their Transit Connects to maximize storage for tools and parts. Beyond reduced fuel expenses and the customized cargo space the company also enjoys the spacious interior and extended visibility from the large front and side windows and mirrors.

Edible Arrangements International is also enthusiastic about the Transit Connect. The specialty fruit bouquet company is currently using 20 Transit Connects in its fleet of delivery vehicles and plans to purchase 15 to 20 more in the near future. Company employees find the Transit Connect easier to load and unload than a cargo van because doors open on both sides of the vehicle. They also find it easier to navigate through neighborhoods and park in small spaces.

Edible Arrangements opted to add shelves to their Transit Connects and worked with Ford and a third party vendor to build an electric driven refrigerated cargo area. The company enjoys the unique styling of the Transit Connect because it draws attention. With almost 90% of the exterior surface of the Transit Connect available for graphics, the vehicles also double as mobile marketing tools.

Even though the Transit Connect has only been here for a brief time it seems to be gaining popularity. It has already been bestowed the 2010 North American Truck of the Year and with a price point of around $21,500 businesses will be flocking to buy them. It's possible this flexible affordable, fuel efficient vehicle will reform the way we think about work trucks and utility vehicles in the future.




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